Comments on: Should you drop the Yellow Pages? http://paulwallbank.com/2008/12/30/should-you-drop-the-yellow-pages/ Decoding the new economy Thu, 09 Feb 2012 00:54:57 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Gordon Whitehead http://paulwallbank.com/2008/12/30/should-you-drop-the-yellow-pages/comment-page-1/#comment-78 Gordon Whitehead Mon, 05 Jan 2009 22:24:40 +0000 http://paulwallbank.com/?p=168#comment-78 Great post and cannot agree more. Business owners and marketers have to understand where their potential and existing customers are searching, if thats in Yellow okay, but increasingly its Google. In the end its return on advertising investment that counts. Great post and cannot agree more.

Business owners and marketers have to understand where their potential and existing customers are searching, if thats in Yellow okay, but increasingly its Google.

In the end its return on advertising investment that counts.

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