Comments on: Twitter is like CB radio and this isn’t a bad thing

By: helen crozier

Fri, 22 Jan 2010 12:35:29 +0000

oh paul you’ve hit the nail on the head – when I left my iphone in fiji foolishly twitter was great for staying in touch with my ‘colleagues’.. i’d also completely forgotten about the ‘cb radio’ – my geeky Dad had one and met a few likeminded people that he became good mates with – loved this post thank you!

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By: Rog42

Wed, 13 Jan 2010 21:22:34 +0000

I couldn’t agree more. I’ve been thinking about the similarities (breaker, breaker) for some time. I do look forward to the “settling down” of the technology and the real use cases for business bcoming established. 🙂

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By: Iconic88

Wed, 13 Jan 2010 20:43:17 +0000

Thanks Paul for your insight.

The issue I see is this, real-time search will not go away. Twitter is the choice (at the moment) for real-time search results. Facebook still has a long way to go. It’s a speedboat versus Titanic situation.

The questions to ask these naysayers is these, are you using Twitter? for how long? and to what end?

It’s the equivalent of people in the stands watching a game of rugby without hitting the field yet understanding the nuances and rules of the game.

By the way, as you well know, CB radio is still more reliable than mobile phones in areas. Cheaper too. Kinda like Twitter versus mainstream news like CNN, Reuters. Tweeters are on the ground, reporters reporting what they say etc 😉

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By: Iggy Pintado

Wed, 13 Jan 2010 05:47:38 +0000

Paul

Great post – you said what needed to be said. Business is business. My clients talk to me about the same business marketing challenges that have existed for ages – more sales, reduce expense and retain customer base. The only thing that changes are the tools – in this case, social media and online networking – to more effectively and efficiently meet those outcomes.

The tools will come and go but the challenges will remain the same. The consultants/practitioners who are focused on measurable outcomes will be successful. The experts/gurus will become a notation in the online web archive records.

Cheers, Iggy

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