The tide is certainly towards larger handsets, how much is driven by vendors and how much by the market remains to be seen.
]]>2nd, connected to the previous 1 is https://www.brighttalk.com/webcast/5910/119203 (The CMO + Technology Connection). It shows the specifics in integrating the different apps through platforms and the need to use strategies (and that includes couple of landscapes including Marketing Technology Landscape as well as the fact that there are more than 1600+ apps out there within this area). It also shows the need of senior management and leaders coming together to make those strategies including for choosing right tools including integration which also involves both CIO and CMO. And it also shows that these steps are necessary as customers these days are definitely the kings and so to know their needs, it must be even more personalised by using analytics and intelligence (As previous webinar showed, B2B and B2C are out and now it’s H2H). If you need to login to watch it, go ahead as it’s free and they have loads more webinars there for free.
]]>Had to laugh…here’s one notable exception that proves your rule 🙂
iPhone 4 < iPhone 5 < iPhone 6 < iPhone 6 plus
Not a trend I'm overly happy with …. why anyone wants a phone bigger than an iPhone 4 is beyond me.
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