Author: Paul Wallbank

  • Self publishing and the cloud

    Self publishing and the cloud

    Today design site Canva hosted a media breakfast with their founders and chief evangelist, Guy Kawasaki.

    One of industries Canva cite in their case studies is designing book covers as part of the publishing industry which Kawasaki points is an area where incumbent giants are falling down badly.

    In Kawasaki’s view services like Canva, Amazon and the various publishing tools have made the major publishing houses redundant.

    Publishers were once necessary to get a book to market; today there’s little a moderately well funded individual can’t do.

    For publishers, it means they have to lift their game – automate their processes, harness their corporate knowledge and help good products get to market.

    Instead most are riding a dying business model as cloud based services make it easy and simple to get a project to market.

    Similar posts:

    • No Related Posts
  • Times get tougher for journalists and the middle class

    Times get tougher for journalists and the middle class

    Journalists have had a tough time over the last twenty years and it’s about to get tougher.

    Last July The Associated Press announced they will automate most of their business reporting. AP’s Business News Managing Editor, Lou Ferrara explained in a company blog how the service will pull information out of company announcements and format them into standard news reports.

    instead of providing 300 stories manually, we can provide up to 4,400 automatically for companies throughout the United States each quarter

    This isn’t the first time robots have replaced journalists, three years ago National Public Radio reported how algorighms were replacing sports reporters.

    Ferrara admits AP has already automated much of its sports reporting;

    Interestingly, we already have been automating a good chunk of AP’s sports agate report for several years. Data comes from STATS, the sports statistics company, and is automated and formatted into our systems for distribution. A majority of our agate is produced this way.

    Reporting sports or financial results makes sense for computer programs; the reciting of facts within a flowing narrative is something basic – Manchester United led Arsenal 2-0  at half time, Exxon Mobil stock was up twenty cents in morning trading and the Japanese Yen was down three points at this afternoon’s close don’t take a super computer to write.

    Cynics would say rewriting press releases, something many journalists are accused of doing, could be better done by a machine and increasingly this is exactly what happens.

    The automation of commodity reporting isn’t just a threat to journeyman journalists though; any job, trade or profession that is based on regurgitating information already stored on a database can be processed the same way.

    For lawyers, accountants and armies of form processing public servants the computers are already threatening jobs – like journalists things are about to get much worse in those fields.

    It could well be that it’s managers who are the most vulnerable of all; when computers can monitor the workplace and prepare executive reports then there’s little reason for many middle management positions.

    This is part of the reason why the middle classes are in trouble and the political forces this unleashes shouldn’t be underestimated.

    Similar posts:

  • Apple builds the iHome

    Apple builds the iHome

    On the seventh anniversary the release of the iPhone, Apple makes it clear they see smarthome as the next opportunity.

    The latest Apple ad showcases the iPhone at the centre of the connected home controlling baby monitors, GPS enabled pet collars and smart lights. The massage is Apple’s iHome brings families together.

    While Apple is showing its cuddly side, those vendors who think an iHome is going to a great opportunity may well find they’re working with a ruthless competitor as reports claim Apple is about to launch its own range of smart home devices.

    Meanwhile in Canada, they have better things to do with smart kitchen appliances…..

    Similar posts:

    • No Related Posts
  • Facebook’s experiment with the limits of public trust

    Facebook’s experiment with the limits of public trust

    The revelation that a Facebook research team lead by Alan Kramer experimented with users’ emotional states is a disturbing story on many levels, the immediate consequence is a further erosion in the public trust of social media services.

    Facebook, like many social media services, has received a lot of criticism in recent times as the company tries to make enough money to justify its $160 billion valuation.

    Most of that criticism has been around the re-arranging of users’ feeds with Facebook’s algorithm deciding what information should be displayed based upon a user’s history with a liberal sprinkling of advertising thrown in.

    The Kramer research though takes Facebook’s manipulation of users’ information to another level, along with raising a range of ethical issues.

    One of the most concerning issues is the claim that the experiment’s subjects had given informed consent by agreeing to Facebook’s Terms of Service. This is dangerous ground.

    The dangerous ground, apart from the gross overreach of customer terms of service this behaviour risks losing the market’s trust; once Facebook or other social media and cloud computing services are viewed as untrustworthy, they are doomed.

    For Facebook it might be that the abuse of user trust is the biggest social experiment of all: How far can the company push the public?

    We may soon find out.

    Similar posts:

    • No Related Posts
  • Demoting the newspaper

    Demoting the newspaper

    You know a product has problems when retailers start start moving it out of key retail positions. When the product was the retailers’ core business, you know the entire industry is in serious trouble.

    Mark Fletcher describes in the Newsagency Blog how he’s moved his city’s number two selling paper off the main level of his newspaper display.

    “Sales are not paying for the space,” Mark says bluntly.

    Newsagents relegating newspaper fits nicely into Ross Dawson’s Newspaper Extinction Timeline, in the case of Mark Fletcher’s newsagency Dawson sees the Australian newspaper industry vanishing by 2022.

    For newsagents the signals have been clear for some time that they have to adapt to a society where paper based products – newspapers, stationery and greeting cards – aren’t in demand.

    The process of adapting isn’t easy or smooth – many experiments will fail and even the smartest business people will make expensive mistakes. That’s the nature of evolution.

    Newsagents though are just one example of changing marketplaces, there’s few industries that aren’t being disrupted by the technology and economic changes of our times. All of us are going to have to adapt to a rapidly changing world.

     

    Similar posts:

    • No Related Posts