What would you do if your entire suburb, town or district vanished off the map? That’s the problem the villagers on the Scottish isle of Jura have had to face after Google wiped them off the map
The good humour of the locals about their predicament shines through the story, although the British and Scottish governments are less than impressed.
Particularly noteworthy is how the island’s distillery dealt with vanishing off the map – Jura’s whisky is quite distinctive for those who’ve tried it – came up with a great idea for a Twitter campaign to promote their brand.
Kira’s residents show just how important initiative and resilience is for business people, it’s a lesson we should all keep in mind the next time you hear an executive or interest group whingeing that the government needs to do something.