Earlier this year Decoding The New Economy interviewed SurveyMonkey’s CEO Dave Goldberg on his vision for the business and how the company’s services are helping people understand the context of the data pouring into their organisations.
Yesterday SurveyMonkey announced it had raised 250 million dollars through an equity round that values the business at $1.3 billion, an amount only a little more than what the company has raised since being founded in 1999.
The additional funds are earmarked for privately held SurveyMonkey to acquire more companies and “provide meaningful liquidity to our employees and investors” with participants in the new funding round including CEO Goldberg and Google Ventures increasing their existing stakes.
In his interview with Decoding The New Economy last February, Goldberg described how he sees mobile technologies changing both SurveyMonkey and business in general along with the challenge for companies in understanding the data pouring into business.
It’s not hard to image many of the acquisitions SurveyMonkey makes with its latest fundraising will be in the mobile and analytics sectors.