How does a small business get online quickly and cheaply? This was a topic I explored in my last book, the e-Business guide, so it was good to revisit the topic after being invited to contribute a post to the new Proquo small business exchange website.
Proquo, a joint venture between NAB and Telstra, was launched earlier this month and offers more than two million Australian small businesses an online platform to network, trade or swap services with each other.
The service’s name is a take on the phrase ‘quid pro quo’ – meaning ‘this for that’ – and it offers users the opportunity to swap or exchange their skills or services in addition to traditional monetary payments.
Developed by NAB’s innovation hub, NAB Labs and Telstra’s Gurrowa Innovation Lab, the joint venture operates independently of its parents although the service will tap into both companies’ huge small business customer base and complement their existing service offerings.
For the blog post, I give a quick overview of the basics a small business proprietor needs to keep in mind when setting up an online presence, something every organisation should have. Hopefully we’ll have the chance to expand upon this important business topic.
This is a paid post on behalf of Nuffnang