Tag: technology

Managing the job shock

We’ve barely begun to contemplate there remains the question of what happens to the communities that depended upon old industries.

One of the mantras of technologists like myself when challenged about where jobs will come from after existing industries are automated or become redundant is “we don’t know where they will come from, but they will.”

Assuming that is true and the jobs will come in industries we’ve barely begun to contemplate there remains the question of what happens to the families and communities that depended upon the displaced industries.

Two stories this week from opposite sides of the world show how how poorly we’re answering that question; in Tasmania the Idiot Tax describes what happens to a region with no economic value while in the UK the ongoing Rotherham sex abuse scandal portrays a community debilitated by unemployment.

In both regions local industries collapsed through the 1970s and 80s and the local working classes became the welfare classes, stuck on benefits with at best poorly paid casual work available.

As the Idiot Tax describes in Tasmania’s Burnie, retired older workers reaped the benefits of a life of full time employment that town’s youngsters will never know.

History has no shortage of examples of cities that disintegrated when their economic reason for existing became no more — a process we’re seeing in Detroit today.

Now we’re seeing almost every industry being changed with far greater potential for job losses and fractured communities.

That we’ve dealt so poorly with the process over the last fifty years means we have to start thinking about how we as a society manage this adjustment.

Jobs will come to replace the ones lost, just as through the Twentieth Century new roles developed to replace those displaced from as nations like the US, France and Australia evolved from largely agricultural economies into industrial and then service industries.

But the human cost is real and there are no shortage of shrunken or abandoned towns that were once thriving market or railway hubs at the beginning of the Twentieth Century.

For technologists, this is an issue that has to be faced as we enter a period of economic and technological change far greater than the one we saw in the 1970s and 80s.

Car wreck photo courtesy of CBR1000 through sxc.hu

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Don’t be at the wrong end of the long tail

The state of the apps market shows how the long tail theory doesn’t work for businesses in digital markets

One of the most important characteristics of the technology industry is  you have to be first or second in your market to guarantee profitability.

As more of the world become digitized this is becoming true in other sectors, as Tomi Ahonen’s survey of the app industry shows. This also demolishes the long tail theory of online economics.

The long tail idea was put out by writer Chris Anderson during the first dot com boom.

Anderson’s view was the long tail of older material would be a useful income source for creatives and businesses. For many, small payments on a ‘long tail’ of older work would add up to reasonable revenues.

I’ve always skeptical of that view as the internet tends reward the ‘one percenters’ — a tiny number with the most traffic or revenue make the money while the bulk of players fight over the few crumbs that drop from the table.

A sheer disaster industry

A good example of how digital markets favour a tiny group of leaders  is in Tomi Ahonen’s survey of the 2014 mobile apps market that shows the vast majority of developers struggle for pennies.

Ahonen pulls no punches, describing the apps industry as a “sheer disaster industry with only one sector making money” and goes on to describe just how dire the predicament is for most developers.

The first point is where the money is being made; the first answer is by Google and Apple who skim five billion of the industry’s $21 billion in revenues. Just that stat alone shows where the real money is in the sector.

Of the remaining $15 billion the top 1.3% of the industry — around 27,000 developers — take $11 billion, or 73% of the revenue and leave four billion to be shared among the other 98%.

Slaves and huddled masses

At the other end of the scale those who Ahonen calls the ‘slaves’ and the ‘huddled masses’ there’s only 400 million dollars to be shared around two million developers. Implying 87% of the industry barely make a few hundred dollars a year.

On Ahonene’s figures two out of five developer make nothing.

HUDDLED MASSES IN APPS ECONOMY 2013
Revenues left . . . . . . . . . .  0 million dollars
Bottom 39% developers . . 819,000 developers
Bottom 39% earn . . . . . . .  0 million dollars
Bottom 39% earn . . . . . . .  0% of all revenues
Bottom 39% earn . . . . . . .  0% of developer revenues
Average per dev . . . . . . . .  0 dollars
In above numbers:
Beggars failed to earn . . . . 400,000
Hobbyists don’t care . . . . . 250,000
Branded utility app devs . . 170,000
Source: TomiAhonen Consulting analysis on Vision Mobile survey Aug 2014

The Apps industry is a stark indicator of just how brutal the economics of digital distribution are. The long tail is real, it’s just that it describes a massive imbalance in income within markets.

For all of us trying to make a dollar in the digital world, we need to find the niche where we fit into the profitable part of the curve.

Being on the wrong end of the long tail is a recipe for poverty.

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Electrocuting elephants – the cost of competing standards

We’re bad at setting standards but we have moved on from electrocuting elephants

A constant theme when new technologies appear is the inevitable war about standards that often sees bitter arguments over how the new methods should be used.

Over the centuries we’ve seen fights over railway gauges, video tape formats and even the shape of lighting conductors.

The struggle over lightning rods between the English and French camps in the eighteenth century was parodied by Jonathan Swift in Gulliver’s Travels where the two tribes fought over which end of a boiled egg should be broken.

Probably the nastiest dispute in modern times was the battle over DC and AC electricity transmission between Thomas Edison and George Westinghouse, a fight made worse by Edison’s former employee Nikola Tesla taking his patents over to Westinghouse.

The fight became so fierce that Edison actually electrocuted an elephant to illustrate how dangerous AC electricity would be to householders.


Tesla and Westinghouse eventually won the argument, but it came at a cost to Topsy the Elephant.

While we may draw the line at electrocuting elephants in these enlightened days, we aren’t much better at settling standards. That’s why it’s fascinating watching how technologies like the smart car and the connected home will evolve.

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Small business and big data defines the digital divide

How companies embrace big data and the internet of things illustrates the digital divide in the small business world

One of the questions about the development of Big Data has been how small businesses can use all the information pouring into their operations.

The New York Times this weekend has a feature illustrating some small business applications for big data.

In one of the case studies Brian Janezic, a 27 year old owner of two car washes in Arizona, created his own application that automates his business and monitors consumable levels.

The story further highlights how businesses like The Serbian Lion that haven’t done the simple basics like online listings are being left far behind more nimbler operations like Janezic’s.

Contrasting the two operations illustrates the digital divide between businesses. The sad thing is that many of the baby boomer owned enterprises not embracing the new technologies are further compromising the assets their proprietors are depending upon for their retirement.

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Too far in front of the curve

Even the best technologies can fail if they are too far ahead of the marketplace

Today Telstra’s CEO David Thodey launched the company’s new public Wi-Fi network that the telco hopes to roll out to two million locations across Australia.

In using Telefonica’s Fon service, the idea is to equip customers on landline connections – ADSL, cable TV or Fibre – with a public wireless hotspot. The telco can then offer public Wi-Fi as a service.

With well over half the country’s Internet market, Telstra can deliver reasonably good coverage with such a network in the same way BT does with their Wi-Fi that’s already providing this service in the UK with the same technology.

Today’s announcement isn’t the first time Telstra has launched a municipal Wi-Fi service, five years ago they launched a product that quietly slipped into obscurity.

At today’s launch, David Thodey mentioned that previous service and put it down to the immaturity of the technology.

Several generations of Wi-Fi technology later, it may be the new product is more reliable and stable than the last failed attempt and sees far better take up rates.

Which leads us to a truism in the technology industry – everything old is new again.

In fact, most of the technology we talk about today such as cloud computing, social media and citywide Wi-Fi has been around for years under different names.

What makes say cloud computing today more successful than software as a service a decade a go is that the current technology makes the products more reliable and accessible.

That’s another affect of the Gartner hype cycle, that as one technology recovers from the trough of disillusionment it gets renamed and spawns the adoption of a bunch of other neglected concepts or ideas.

As with much in businesses, the adoption of technology is as much a matter of timing as it is expertise.

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NASA and the five technologies that will change business

The Chief Technology Officer of NASA’s Jet Propulsion Laboratory discusses the technologies that will change business.

What will be the next five technologies that will change busines? CITE Magazine has an interview with Tom Soderstrom, the chief technology officer at NASA’s Jet Propulsion Laboratory on what he sees as the next big game changers for business.

The list features many of the topics we’ve discussed on this blog; data visualization, the Internet of Things, robots, 3D printing and new user interfaces.

NASA’s Jet Propulsion Laboratory is a good place to start when looking at what technologies will become commonplace in business as the organisation is testing the limits of modern engineering.

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Digital natives and iPads

Is tech necessary for attracting younger workers or volunteers?

I’m writing up a review of  the Emergency Services Integrated Communications Vehicle that was showcased at the Melbourne Cisco Live event a few weeks back.

An comment by one of the National Safety Agency people during the tour was notable; “we need to have modern technology if we want to attract young people.”

The spokesperson was talking about offering iPad and Android apps for the emergency services workers, particularly in the context of firefighting volunteers having an average age approaching 50.

Needing the latest technology to attract younger volunteers or workers is an interesting view which I’m not wholly convinced about.

Do we really need the latest technology do attract younger workers and volunteers or are is this another example of trying to apply tech to a more fundamental problem?

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