Dec 122014
 
Blackberry-passport-handset-and-box

“We’re coming for our competitors” is the warning BlackBerry’s President of Global Enterprise Services, John Sims has for the marketplace in an interview last month.

Sims laid out how BlackBerry’s future lies in managing big data, providing collaboration tools and securing the internet of things. In the short term however, the company needs emerging markets to keep its mobile handset market going.

In an interview last month on Australia’s Gold Coast at the Gartner Symposium, Sims laid out some of BlackBerry’s vision of the company’s future.

Securing the endpoints

The key product is the BlackBerry Enterprise Services which Sims sees as providing the endpoint security for corporate mobile devices and for the internet of things, something that ties into the company’s QNX investment.

For the moment though its handsets are a key part of the company’s immediate future and Sims sees the latent demand from lapsed BlackBerry as essential to success, “there are tens of millions of BlackBerry users who are still sitting on their old handsets.”

“The classic, when it comes along is targeted at that market. We know people are waiting.”

“When we went from the Gold to the Q10, too much changed. You had to go from the BBOS to the BlackBerry 10 and that’s a big change, we changed the keyboard, we took away shortcuts and we changed too much at the same time. With the Classic we’re almost doing a retrofit.”

With the recently released Passport smartphone, Sims says the company is struggling to keep up with demand,  “The Passport has done well,” he said. “The problem with it is us, not demand. It’s a supply issue not a demand issue.”

A week after that interview, BlackBerry announced the company would give Canadian buyers of the Passport subsidies of $600. How that ties into the narrative of a popular device isn’t quite clear.

Sims hopes the release of the Classic won’t suffer from supply problems, “we think is going to be more popular so we can be sure when it comes out we’ll be able to get that into the market in sufficient quantities to meet demand.

Discovering emerging markets

The other hope for BlackBerry’s handset business lies in developing markets, “Latin America is very important,” Sims says. “India’s very important and then there are number of important South East Asian markets.”

Part of that emerging market strategy is tied into selling mid priced smartphones into the market, Sims says. “People will say ‘the Z3 is a low end device’, if you go visit Indonesia the Z3 is not a low end device. It’s a middle market device.”

“Xiaomi is doing the low end devices at less than a hundred bucks and we’re doing a device at around $170. So we’re focused on the middle market, people who are professionals or aspiring professionals.”

“With those people in those markets we want to establish the BlackBerry brand as something they are comfortable with,” says Sims in outlining how he sees getting the handsets into business people as being the driver for the company’s other services and products.

Struggling with China

China remains an enigma for BlackBerry however, “in the last couple of years we haven’t focused on China, it’s a huge market and it’s hard for external parties to be successful on their own. Local partnerships are important.”

“John Chen (BlackBerry’s CEO) was recently in China and met with some of the local partners to talk about the possibilities of the future. It’s very preliminary and there’s nothing of any substance there yet but it is on our horizon that we’ve got to have something in the China Market.”

We’re coming for you

Despite the struggles BlackBerry has with its handset business, Sims is defiant about the company’s position in the endpoint security market.

“Ultimately it becomes a question of scale, we’ve got scale because we have a global network. None of the other EMM vendors – Good, Mobile Iron or Airwatch – none of them have the Big Data requirements that we have.”

“A year ago BlackBerry was defensive. We’re not defensive any more. People like Airwatch, Mobile Iron or Good should thank us that we were asleep at the wheel a few years ago and that allowed them to build their companies. That party’s over.”

“We’re coming after them. We have targets painted on each of those companies and as we execute our enterprise strategy we’re coming after them. If I was them I’d be feeling the breathing on the back of the neck.”

For BlackBerry the future lies in security services and the internet of things, though for the short term the company’s cash flow and market position depends upon sales of its handsets.

As the interview with John Sims shows, the company’s success depends upon a few key assumptions coming true; that’s a high risk market.

Paul travelled to the 2014 Australian Gartner Symposium on the Gold Coast as a guest of BlackBerry.

Dec 112014
 
Cell phones in use

What will the next generation of smartphones look like? Earlier this week the GSM Association released their roadmap for the future 5G network standard, the next generation of mobile communications that will start appearing towards the end of this decade.

The GSMA is the peak global telco industry body which includes amongst its membership most of the world’s telephone companies and the vendors who manufacture the network equipment, so the organisation’s view is a good representation of the industry’s long term vision.

Much of the future standard is actually an amalgam of existing technology and concepts such as heterogeneous networks where phones and mobile internet of things devices can switch from the phone network to private WiFi systems without users noticing the handover.

The GSMA sees eight main areas for the 5G standards;

  • data rates of 1Gbps down
  • latency of less than one millisecond
  • network densification in determining base station locations
  • improving coverage
  • making networks more availabile
  • reducing operating costs
  • increasing the field life of devices.

That latter point is particularly pertinent as battery life remains a major concern for smartphone users and getting power to internet of things devices is one of the greatest barriers to adoption.

With the 5G standard not expected before the end of the decade, it’s hard to imagine how much technology may have changed in that time, something the GSMA acknowledges; “Because 5G is at an early stage there may be many use cases that will emerge over the coming years that we cannot anticipate today.”

The report though does try to anticipate some of the applications we may see the 5G standard driving such as autonomous vehicles, cloud based offices and augmented reality technologies. All of these though are advancing rapidly under the existing fixed line, 3G and 4G telco networks.

For the moment rolling out the 4G standard remains the industry’s main game with the existing technology only making up five percent of the world’s mobile connections at present. This is the area the GSMA sees as being the big opportunity over the rest of the decade.

In another report the GSMA claims the 4G rollout in Europe, currently at less than 10% of connections but expected to be over half by 2020, will drive economic growth on the continent.

The mobile industry is playing a central role in supporting economic activity and recovery in the region, contributing 3.1 per cent to Europe’s gross domestic product (GDP) in 2013, equivalent to EUR433 billion4, including EUR105 billion generated directly by mobile operators. By 2020, it is estimated that the industry will generate a total economic value of EUR492 billion.

There’s no doubt telecommunications networks are to the 21st Century what the highways were to the Twentieth and the railways to the nineteenth. As with the construction of previous century’s networks one of the big challenges will be raising the capital to build the systems and making wise investment choices.

For the developing world raising the capital required for those networks might be the hardest task of all, however for those countries and regions not making the investments may leave them further behind the western nations than they are today.

Ultimately what eventually is included in the 5G standard will reflect many of the political and economic realities of the next five years; no international standard is free from political or commercial influences during its drafting. The job for the standards bodies is not to get left too far behind market or technological advances.

In describing a vision for the sector’s future the GSMA 5G report lays out many of the opportunities and challenges facing the telecommunications industry over the rest of the decade. With these technologies becoming the centre of our working and home lives, what happens won’t just determine what smartphone we own in 2020 but the shape of our societies.

 

Dec 042014
 
Cisco-fog-computing-cgr-1240-hub

Improved customer service is the main reason for companies investing in the internet of things reports the Harvard Business Review.

Having surveyed 269 businesses for their Internet of Things: Science Fiction or Business Fact?  report commissioned by US telco Verizon, the Harvard Business Review team found 51% of companies expected improved customer service as being the main result from their IoT deployment.

Of those who have deployed IoT technologies, 62% reported they had seen improved customer responsiveness with authors citing jet engine manufacturers, share car services and stock feed companies having benefiting from their investments.

Tying together technologies that until recently have been stand alone is the key part of the returns realised by companies, allowing older monitoring systems to work better together and increase the value of the data they gather.

IoT can enable “an incredible unlocking of information about processes that companies never had before,” said Vernon Turner, senior vice president of research and IoT executive lead at International Data Corp. (IDC). Companies that take the time to review and analyze these workflows will quickly find that there are significant opportunities to be found, such as increased efficiency. But the biggest change IoT brings to consumer companies is the increased contact with customers, Turner said.

Of the IoT investments, the main area nominated for companies in the next year is asset tracking with 36% of respondents saying that will be their main focus. Combined with the 19% looking at fleet management, it shows that sector will probably the most lucrative for businesses servicing the IoT market.

Risks in the IoT

While tying together these technologies brings a lot of opportunities there’s no shortage of risks as devices that were never intended to be connected to the net are suddenly part of the global network. The survey shows some managers are aware of the risks that the IoT presents to their businesses with 46 percent citing privacy and regulatory compliance as being risks.

Another challenge facing IoT deployments is a lack of skills with two out of five respondents flagging they can’t find workers with the skillsets needed to leverage IoT data. The task of managing the volumes of data also worries a third of the managers surveyed.

The Verizon and HBR survey shows that managers and businesses are still in the early days of understanding the tasks and challenges presented by the internet of things — one suspects that were managers fully across the privacy and security implications the number of respondents flagging concerns would be close to one hundred percent.

For companies like Verizon who are catering to the M2M and IoT marketplaces this survey is a handy roadmap that lays out the market opportunities for the next two years.

Oct 302014
 
telstra-usb-4g-white-laptop-hires

The last thirty years have been good for the telecommunications industry; a wave of privatisations, regulatory reforms and technological change drove the sector and company profits.

As populations around the world adopted mobile phones users started enthusiastically calling and texting, Telco profits exploded.

Twenty years later the massive growth to the industry has peaked as customers have moved to using their cellphones for  less lucrative data services.

So where do the telecommunications companies go next for growth and profit? Today and tomorrow I’m attending the Ovum 2020 Telecoms Summit where they’re looking at the future for the industry.

Salvation from the internet of things

The great white hope for the telco industry is the internet of things and the machine to machine (M2M) technologies; the hope being that putting SIM cards into every car, kettle and shipping container that this will be another lucrative revenue stream.

Martin Creighan, Managing Director for Australia and New Zealand at AT&T, points out that by the end of the decade there will be seven times as many connected devices as live mobile phones. This is where the opportunity lies.

The problem with the M2M vision is annual revenues per user (ARPU) for connected devices are a fraction of those from voice and messaging over the last twenty years and telcos will need more than that to maintain their revenues, let alone grow.

Moving into the cloud

One of the other revenue streams is adding cloud services, again this is a low margin business and involves competing with global giants like Amazon and Google along with the myriad of specialist companies.

Another possibility is in providing professional services as Jennifer Douglas, Director of Fixed voice and platinum for Telstra, described in the company’s home support product.

The problem with both the cloud and professional services model this requires a change in culture for the telcos, the traditional contempt telecommunications executives have for the end user doesn’t cut it in the professional services and cloud computing industries.

For the telcos, this major change is something that’s been experienced by many other industries. That a comparatively protected industry like telecommunications companies are subject to these disruptions illustrates just how no sector is safe from being uprnded.

Aug 202014
 
hilton-hotel-digital-squatters.jpg

“My ambition is to only spend four or five hours in the office,” said Vodafone Australia CEO Iñaki Berroeta when asked at a lunch in Sydney today about how he would like to structure his working day.

For many Australians, this is becoming the reality of work as increasingly their job is following them home and into their social lives according to Microsoft’s Life On Demand white paper released this week.

The blurring of the lines between home and work is no surprise to small business owners, senior executives or those establishing a startup, however according to Microsoft this is becoming normal for the majority of workers.

In their paper, Microsoft found 30% of Australian workers are checking work emails on devices at home before they leave for work and 23% are doing work activities while they are socialising with their friends.

Overall, more than a quarter of Australians work from anywhere which has more than doubled in the last five years.

This is largely due to the rise of tablet computers and accessible wireless broadband. A direct consequence of this is nearly half of commuters work or study while on public transport.

Being able to work on the train, bus or tram is changing the usage of public transport with many commuters preferring to use the usually slower option (at least in Australia) over driving as it’s seen as more productive time. This is a cultural change that governments have been slow to understand.

Equally slow have been many businesses in understanding they have to deploy the tools that allow workers to be efficient while out of the office, this is the whole point of cloud services.

The workplace is changing as mobile internet becomes an expected part of society. How is your businesses catering to both your staff and customers’ needs in the age of the smartphone and tablet computer?

May 202014
 
fon-wi-fi-modem

Today Telstra’s CEO David Thodey launched the company’s new public Wi-Fi network that the telco hopes to roll out to two million locations across Australia.

In using Telefonica’s Fon service, the idea is to equip customers on landline connections – ADSL, cable TV or Fibre – with a public wireless hotspot. The telco can then offer public Wi-Fi as a service.

With well over half the country’s Internet market, Telstra can deliver reasonably good coverage with such a network in the same way BT does with their Wi-Fi that’s already providing this service in the UK with the same technology.

Today’s announcement isn’t the first time Telstra has launched a municipal Wi-Fi service, five years ago they launched a product that quietly slipped into obscurity.

At today’s launch, David Thodey mentioned that previous service and put it down to the immaturity of the technology.

Several generations of Wi-Fi technology later, it may be the new product is more reliable and stable than the last failed attempt and sees far better take up rates.

Which leads us to a truism in the technology industry – everything old is new again.

In fact, most of the technology we talk about today such as cloud computing, social media and citywide Wi-Fi has been around for years under different names.

What makes say cloud computing today more successful than software as a service a decade a go is that the current technology makes the products more reliable and accessible.

That’s another affect of the Gartner hype cycle, that as one technology recovers from the trough of disillusionment it gets renamed and spawns the adoption of a bunch of other neglected concepts or ideas.

As with much in businesses, the adoption of technology is as much a matter of timing as it is expertise.

Apr 032014
 
CSIRO-peak-data-wireless

Australia’s government research agency, the CSIRO, released a somewhat alarming media alert this morning warning that our cities are approaching Peak Data.

Peak Data, which borrows from the ‘Peak Oil’ term coined in the 1970s to describe the point where oil production reaches a maximum, is where we run out available bandwidth on our wireless networks.

The release is around the agency’s new report, A World Without Wires, where the agency lays out its view of the future of cellular and radio communications.

“In the future, how spectrum is allocated may change and we can expect innovation to find new ways to make it more efficient but the underlying position is that spectrum is an increasingly rare resource,” says  the CSIRO’s Director of Digital Productivity and Services Flagship Dr Ian Oppermann.

“With more and more essential services, including medical, education and government services, being delivered digitally and on mobile devices, finding a solution to “peak data” will become ever more important into the future.”

The wireless data paradox

It’s a paradox that just as we’re entering a world of unlimited data, we have limitations of what we can broadcast wirelessly as radio spectrum becomes scarce and contested.

With fixed line communications, particularly fibre optics, available spectrum can be relatively simply increased by laying down more cables – wireless only has one environment to broadcast in –  so finding ways of pushing more data through the airways is what much of the CSIRO’s paper addresses.

For telecommunications companies, this presents both a challenge and an opportunity; the challenge being squeezing more data into limited spectrum while the opportunity lies in charging more for guaranteed connectivity.

The latter raises questions about network neutrality and the question of whether different types of traffic across wireless networks can be charged differently or given differing levels of priority.

Distributing the load

This also gives credence to the distributed processing strategies like Cisco’s Fog Computing idea that takes the load off public networks and can potentially hand traffic over to fixed networks or point to point microwave services.

While M2M data is tiny compared to voice and domestic user needs, it does mean business critical services will have to compete with other users, both in the private Wi-Fi frequencies or the public mobile networks spectrum.

Overall though, the situation isn’t quite as dire as it seems; technological advances are going to figure out new ways of stuffing data into the available spectrum and aggressively priced data plans are going to discourage customers from using data intensive applications.

A key lesson from this though is those designing, M2M, Internet of Things or smart city applications can’t assume that bandwidth will always be available to communicate to their devices.

For the Internet of Things, robust design will require considering security, latency and quality of service.