Are Australians too risk adverse for startups?

Does a culture of property speculation hinder new businesses and startups?

happy guy with lots of money

Last week I had coffee with Clive Mayhew who chairs the board of Sky Software, a Geelong based student management cloud service.

Clive covered a lot of interesting aspects about Sky’s business; including the opportunities for regional startups, government support and his experiences in Silicon Valley during the dot com boom. All of which I’ll write up in more detail soon.

One notable point Clive raised was how he struggles to get Australian staff to take equity in the business – people want cash, not shares.

The question Clive raises is why and that question is worth exploring in more depth.

My feeling is that it’s a cultural thing related to property – four generations of Australians have been bought up believing housing is the safest way and surest way to build wealth.

As a consequence young Australians are steered into getting a ‘safe’ job and plunging as much money into accumulating property equity as early as possible. Just as mum and granddad did.

Even those who don’t want to play the property game are affected as property speculation pushes up prices and rents; the landlord or bank won’t accept startup stock to pay the bills so employees need cold, hard cash to keep a roof over their heads.

The other angle is tax and social security policies, through the 1970s and 80s various business figures used share option schemes to minimise their taxes and successive Australian governments have passed laws making it harder for businesses to offer these incentives.

Interestingly this not only affects the Silicon Valley tech startup business model but also hurts the aspirations of Australia’s political classes to establish the country, or at least Sydney, as a global financial centre.

Putting aside the fantasies of Australia’s suburban apparatchiks – which if successful would see the country being more like Iceland or Cyprus than Wall Street or the City Of London – it’s clear that the existing government and community attitudes toward risk are reducing the diversity of the nation’s economy.

That the bulk of the nation’s mining and agricultural investment, let along startup funds, comes from offshore despite the trillion dollars in compulsory domestic superannuation savings is a stark example of risk aversion at all levels of Aussie society, government and business.

For those Australian entrepreneurs prepared to take risks, the risk adverse nature of most people becomes an opportunity as it means there’s local markets which aren’t being filled.

The problem for those local entrepreneurs is accessing capital and that remains the biggest barrier for all small Australian businesses.

How this works out in the next few decades will be interesting, it’s hard not to think though that Australians are going to have to be weaned off their property addiction – whether this takes a harsh recession, retired baby boomers selling down their holdings or government action remains to be seen.

In the meantime, don’t base your business plan on staff taking equity as part of their employment package.

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Author: Paul Wallbank

Paul Wallbank is a speaker and writer charting how technology is changing society and business. Paul has four regular technology advice radio programs on ABC, a weekly column on the smartcompany.com.au website and has published seven books.

3 thoughts on “Are Australians too risk adverse for startups?”

  1. Paul, nice work on covering this issue. Thought I’d share my related experience: I talked to the NAB about a business loan for an online business and the response was that even if the business plan was dynamite with valuable IP behind it, the bank wouldn’t consider any collateral other than property or equipment.

    I was told that a bakery with ovens and other commercial kitchen gear could raise money against that more easily than a successful e-commerce business. The banker said the banks just don’t know how to assess the value of digital IP and so they don’t bother. In the age of Facebook, Amazon, etc. where digital businesses can make far more than bakeries this is clearly crazy.

    On the share options, a relative had a job paid partly in shares with one of the world’s largest companies in the renewable energies space. It has hit the rocks and his options fell from $60 each to 10 cents. The startup tech sector is very high risk too. We only hear about the ones that make it.

    1. Startup tech is insanely high risk – you’re absolutely right and this is one of the things that’s overlooked by those hyping the startup culture.

      It’s interesting with businesses assets; while bakers can raise money against their ovens the banks’ valuations are very low and they prefer the business owner has property assets to secure against.

      Basically Aussie banks totally rely upon domestic property prices for their survival, this is why governments of both persuasions will do everything they can to keep the housing bubble going.

  2. The points above are good ones.

    On issuing stock, when the Rudd govt. came to power they implemented one of the most damaging measures for start-ups; options and shares are taxed when they vest not when they are sold. This was meant to catch the big end of town being issued with large grants of options that were often “in the money” and weren’t taxed until years later. It turns out now that a little start-up can issue stock in lieu of cash and the recipient will owe tax, even if the start-up collapses 6 months later. Norton Rose and Delloitte have done a good piece of work in trying to address this. See http://www.deloitte.com/assets/Dcom-Australia/Local%20Assets/Documents/Industries/TMT/Deloitte_ESOP_survey_report_Mar2013.pdf

    Having worked in a few start-ups, I actually disagree with you and relate that plenty of staff have been more than willing to accept at least part of their salary in stock options. Its a fantastic way for a new business to attract talent and Australia is developing a great start-up culture. Lets fix this tax issue though as soon as possible and given your readership Paul, maybe you can write something on the issue.

    Matt

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