Category: design

  • iPhone ME — Apple risks becoming the new Microsoft

    iPhone ME — Apple risks becoming the new Microsoft

    It’s been a tough week for Apple, after the spectacular launch of the iPhone 6 the company has had two humiliating and worrying setbacks that indicate standards may be slipping at the once untouchable giant.

    The iPhone 6 Plus should have been a triumph, and for a while it was, but the news the phones bend and distort has tarnished the product.

    Compounding the bendable phone problem are the claims users are being charged to replace their damaged handsets.

    On its own this problem might have been manageable like the iPhone4’s antenna problems in 2010, however today’s news that the latest iOS8 has had to be withdrawn after user complaints indicates a sloppiness has crept into the company.

    Both problems, or all three problems if it turns out the stories of Genius Bars charging to replace damaged phones, show Apple isn’t paying attention to detail to the degree they’ve become known for.

    The botched iOS8.0.1 rollout is sloppy work while the bendable phone is very much an uncharacteristic lapse in design.

    For a premium brand with a large dose of arrogance, shipping defective products is both an embarrassment and damages the company’s name.

    This inattention to detail is horribly reminiscent of Microsoft’s horror days at the turn of the Century where the company repeatedly rushed incomplete products to market — Windows ME being the most notorious example.

    So maybe we are seeing Apple become the new Microsoft and the iPhone 6 Plus as the Windows ME of our time.

    That doesn’t mean we’ll see the end of Apple, Microsoft is still a huge corporation, but it may be the tech industry’s most iconic business is beginning to lose its edge.

    Image of Steve Jobs and Bill Gates via Wikipedia

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  • Making the case for engineers

    Making the case for engineers

    “It’s important to keep the engineers under control as they don’t understand costs,” a tech industry commentator said to me last week.

    That was an interesting view and one that’s at odds with the core role of engineers – engineering is applied science where the job description is to create something within the sponsor’s scope, time and cost requirements.

    It’s rare that a project doesn’t have cost constraints and it’s a very junior engineer who won’t be aware of those and how expenses are tracking against forecasts during the assignment. It’s a core role of the job.

    Engineers as financial naifs

    How this view of engineers being financial naïfs has developed is interesting in itself; there’s three factors that drove that commentator’s view.

    The first factor is the financiers and accountants have hijacked project planning and management – sort of like how marketers have overrun the social media sector – so it is in their interest to portray their professions as being the only people who can be trusted to watch the books.

    Giving the power of managing projects to the financiers has tragic results for many projects; invariably the money men misunderstand the costs required to meet a project’s scope resulting in a substandard result or, paradoxically, the project running massively over budget.

    IT industry failures

    The IT industry’s behaviour is a second factor which in itself can be split into two; the startup community’s model and the ‘rob the client’ mentality of the major outsourcing companies.

    One of the greatest business failures of the last thirty years has been IT outsourcing where enterprises have essentially written blank cheques to the global outsourcing firms to save computing costs.

    Because most of those projects have been run by moneymen with little understanding – despite their hubris – of either the business’ needs or the role of information technology in the organisation the results have often been catastrophic for shareholder or taxpayers, although very good for the salespeople and managers of the global outsourcing companies.

    Usually a good indicator of project doomed to failure is when a CEO or minister announces the scheme with the justification it will save an improbably large amount of money for the organisation; tears usually follow.

    The startup community’s attitude to project management has also twisted the engineer’s role. While there are some ventures that keep a very canny eye upon costs and deliverables – these are often the successful ones – many of the high profile, big funded companies take the attitude that engineers should focus on code while costs are a concern for founders and financiers.

    In that view, the software engineers don’t have to worry about costs – it is none of their business.

    Finally there’s a cultural element and it’s notable that the commentator speaking to me was Australian.

    Australian mediocrity

    One of the traits of modern Australian management is the culture of mediocrity and unaccountability that has crept into the nation’s business leadership from the early 1990s onwards. Tolerance of over budget or failed projects has become the cultural norm.

    Probably the best example of this was the deeply troubled National Broadband Network currently struggling to stay alive in the face of a restructured management, government hostility and community indifference. Both the previous and current management have shown themselves to be particularly unsuited to meeting the engineering and contractual challenges of the project.

    Interestingly, the engineers get blamed for the management’s hapless inability to deliver the project on time, budget or within the project scope.

    The perverse, and tragic, thing about the NBN is had managers listened to wise voices from the engineering and construction communities in the early days the scheme would have had a chance of succeeding despite the political incompetence and bastardry that surrounded it.

    Squandered resources

    As the western world and developed economies move into more constrained times squandering resources on poorly thought out or badly managed projects is becoming an unaffordable luxury.

    Engineers need to make the case they are not just a bunch of technology obsessed geeks implementing unrealistic and uneconomic solutions. Getting projects built properly is too important to be left to the accountants.

    Image from Seattle municipal archives image of Engineers planning a freeway through Flickr

     

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  • Splitting apps

    Splitting apps

    Much to the irritation of many users both Foursquare and Facebook have split their apps into separate tools.

    Fred Wilson of Union Square Ventures, one of the investors in Foursquare, explains the reason for this are that different patterns meant the service had to cater for privacy models which threatened to confuse users.

    The risk for both Facebook and Foursquare is that irritated users might give up on the service, it’s a tough balancing act.

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  • Startups as a dream job

    Startups as a dream job

    “It’s my absolute dream job” says Melanie Perkins of her role as CEO and co-founder of online design app Canva in the latest Decoding the New Economy video.

    Since being set up ten months ago, Canva has grown to over a half a million people using the tool to create graphics for applications such as books, marketing banners and website logos.

    The idea for Canva came out of the difficulties Melanie found in using design software while lecturing at university and it’s growth has been as a result of the idea catching the imagination of investors like Lars Rasmussen, one of the driving forces behind Google Maps, and Guy Kawasaki, Apple’s original Mac evangelist.

    “We’ve got some great things coming in the next few months,” says Perkins. “So stay tuned.

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  • Mixing brains, bravery and magic

    Mixing brains, bravery and magic

    A few weeks ago I interviewed Gadi Amit, principle of New Deal Design ahead of his visit to Sydney for the Vivid festival.

    Tonight his public talk for Vivid – Designing the Things We Love – didn’t disappoint, particularly his disdain for designing luxury goods.

    “I believe we should design things that help people live their lives; a $50,ooo watch doesn’t do that,” he told the audience.

    Through his presentation he showed his best known projects including the FitBit and Project Ara along with discussing some of his failures and why sometimes it’s best to part with a client should their philosophy differ with the designer.

    Gadi’s view is a refreshing take from the design and tech industries that are often fixated with celebrity and bling. The view also ties into the manifesto of New Deal Design – “We mix brains, bravery and magic.”

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