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  • Upcoming ABC spots

    The next ABC shows will be the Nightlife nationally at 10pm on February 6 and the 702 Sydney Weekend at 10am on March 8.

    The topic for Nightlife is using social media to find a job, but we’ll probably add some business orientated ideas to that as well.

    Hope you can join us.

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  • Using social media for finding a job

    If the cricket finishes early tomorrow, I’ll be doing the Nightlife radio spot a week early. The topic is using social media to find a job.

    It’s an excellent idea. If nothing else a LinkedIn profile makes an excellent CV and can demonstrate how wide your networks are while giving some fast testimonials and references.

    Of course it’s still a good idea to keep your Facebook profile private.

    Edit: The show didn’t go ahead and is now scheduled for February 6

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  • The culture of mediocrity

    Research In Motion’s co-CEO Jim Balsillie claims buggy software is the new reality.

    It’s not. Rushing an incomplete or defective product to market simply meet some artificial management or stockmarket imposed deadline is the old thinking.

    The IT industry got away with this while the market was immature and the credit boom meant embarrassing mistakes could be hidden under the rising tide.

    In mobile phones the market is far too competitive. The poorly executed Storm sold 500,000 units is because Blackberry was using the better Verizon network rather than the patchy AT&T service the iPhone is tied to.

    In Australia, the Storm sells at a substantial discount to the Bold or iPhone on the same networks simply because the market knows the Storm a substandard product.

    This “nearly good enough” thinking from the tech sector is one of the reasons the world economy is in trouble now. It is really just contempt for the customer that has been common across many industries where fat, ever growning margins were assumed to go on forever.

    If anything positive comes out of the Global Financial Crisis it will be the culture of mediocrity dies as big business becomes subject to the same pressures the rest of the economy has always lived with.

    For the rest of us our products have to be 100%. We cannot afford to do anything less than delight our customers.

    In a competitive market, if you are disappointing your customers with substandard products then your business won’t survive.

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  • Sydney New Years Eve

    As usual, Sydney welcomed in the new year with a bang and we were lucky enough to be at Dawes Point to get a front row seat on the spectacle. A few of the better photos are on Flickr

    It’s a long night when you have three young kids and the seven year old was well and truly over it when we got home at 2am.

    Funnily, it turns out we were standing close by to one of Sydney’s well known food bloggers. Helen has her own photos of the evening on Grab Your Fork.

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  • Selling services in a tough market

     

    Gartner Research has an article on selling IT services in an economic downturn.

    There’s some good advice there which applies to all service businesses, not just the tech sector.

    Probably the most important advice is the final point: Make your own opportunities.

    Those who run with the pack and just try to compete on price or simply cut costs are going to be in great trouble.

    The businesses that have a point of difference are going to be the ones who thrive over the next few years. 

    We need to be thinking about our products, our image, our pricing and the way we tell people our story and why they should use us and not the guy down the street.

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