When Marissa met Mark

An exchange between Marc Benioff of Salesforce and Yahoo! CEO Marissa Mayer at the World Economic Forum tells us much about modern business

Not unexpectedly, last week’s World Economic Forum featured some high profile panels. One particularly heavy hitting group was the New Digital Context session featuring some of the tech industry top CEOs.

Featuring Yahoo’s Marissa Mayer, Salesforce’s Marc Benioff, Cisco’s John Chambers, BT’s Gavin Patterson and AT&T’s Randall L. Stephenson the panel looked at the rate of disruption and change to global business.

A  key point in the discussion is Benioff and Mayer disagreeing with the host, Forrester CEO George Colony, about the rate of change and how businesses should be managing disruption.

Mayer’s view was Yahoo!’s is evolving to changes markets while Benioff feels the rate of change is so great that most corporations’ fundamental business models being changed.

It’s an interesting point and something we’ll look at a bit closer tomorrow.

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