On the internet, the Feds know what breed of dog you are

The arrest of alleged Silk Road founder Ross Ulbricht – also known as the Dread Pirate Roberts – has attracted plenty of media attention.

What’s particularly notable is the FBI is claiming Ulbricht made a basic mistake in posting to a website under his real name that gave his identity away.

If true, Ulbricht’s trivial mistake illustrates how easy it is for any determined investigator to find someone’s identity online from the trillion points of data we all create in the connected world.

Anyone who wants to be truly anonymous on the web has to work extremely hard to protect their identity. Most of us aren’t prepared to trade convenience for security, particularly given the massive effort required.

Even if we could protect our online habits, the use of credit cards, loyalty plans and even driving our cars still it almost impossible to escape the watch of a determined investigator.

In the early days of the web, it was said “on the internet, no-one knows you’re a dog.” Today the feds can figure out not only what breed of dog you are, but what your name is and your favourite brand of dog food.

The modern panopticon we live in is a very efficient machine and it’s difficult to hide from society’s gaze. It’s why we need to rethink privacy and information security.

Image of Presidio Modelo by Friman through Wikimedia.

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By Paul Wallbank

Paul Wallbank is a speaker and writer charting how technology is changing society and business. Paul has four regular technology advice radio programs on ABC, a weekly column on the smartcompany.com.au website and has published seven books.

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